AT Featured Article - Action Target https://actiontarget.com/blog/at-featured-article/ Better Equipped. Better Prepared. Thu, 07 May 2026 17:13:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://actiontarget.com/wp-content/uploads/2024/10/AT-Large-Logo-Icon-Blue.svg AT Featured Article - Action Target https://actiontarget.com/blog/at-featured-article/ 32 32 How to Open a Shooting Range: A Guide to Building and Launching a Commercial Shooting Facility https://actiontarget.com/commercial-shooting-ranges/how-to-open-a-shooting-range/ Thu, 30 Apr 2026 22:07:40 +0000 https://actiontargetpr.wpenginepowered.com/?p=49373 Range Guide QUICK ANSWER Use our “How to Open a Shooting Range” guide to plan and ask better questions: it’s a high-level roadmap for owners/operators, and it clarifies where you’ll need specialists for design, compliance, and risk management. Treat your project like a specialized facility, not just a retail build-out: indoor ranges can live or […]

The post How to Open a Shooting Range: A Guide to Building and Launching a Commercial Shooting Facility appeared first on Action Target.

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Range Guide

How to Open a Shooting Range: A Guide to Building and Launching a Commercial Shooting Facility

QUICK ANSWER

  • Use our “How to Open a Shooting Range” guide to plan and ask better questions: it’s a high-level roadmap for owners/operators, and it clarifies where you’ll need specialists for design, compliance, and risk management.

  • Treat your project like a specialized facility, not just a retail build-out: indoor ranges can live or die by engineered systems, especially ventilation, lead control, and noise management, plus a disciplined operating program.

  • Permitting and design happen in a sequence: you’ll move from concept → feasibility → approvals → build → commissioning → opening, and skipping steps usually costs more later.

Table of Contents

WHO THIS GUIDE IS FOR

This guide is for people planning to open, own, or operate an indoor commercial shooting range, including:

  • Entrepreneurs launching a commercial facility for public use or members-only access
  • Retail stores adding a shooting range component to their business
  • Existing range owners looking to improve, expand, or upgrade their facility
  • Organizations adding a shooting range to their business model (training-focused facilities)
  • Anyone interested in custom range design for unique purposes

It’s aimed at decision-makers who want a clear, practical overview before committing to major expenses like a lease, architectural plans, ventilation design, and range equipment.

WHAT THIS GUIDE COVERS AND WHERE SPECIALISTS COME IN

This guide will help you understand the “what” and “when” so you can budget realistically, avoid common pitfalls, and coordinate the right people at the right time. Our goal is to help you properly plan and implement strategies to keep your project on track and on budget.

COVERED IN THIS GUIDE

  • Defining your business model (lanes, memberships, training, retail)

  • Early feasibility checks for indoor ranges (site viability, big cost drivers)

  • The typical permitting/approval path and why order matters

  • Facility system categories you must plan for (range area, ventilation, acoustics, containment)

  • Operational readiness basics (SOPs, staffing, training, marketing, and maintenance mindset)

TYPICALLY REQUIRES SPECIALISTS

  • Range design/engineering (layout, safety design, containment approach)

  • Architect + MEP engineering (mechanical, electrical, plumbing plans and capacity requirements)

  • Ventilation + air quality planning and verification (often with help from an air quality and worker-safety specialist)

  • Legal and regulatory counsel (zoning strategy, contracts, liability planning)

  • Insurance (carrier requirements, documentation expectations, risk controls)

BIG-PICTURE TIMELINE

We can break down the timeline for a commercial range into seven main phases. Navigate the tabs below to learn more about each one.

Clarify your model, customer base, and scope (what you will and won’t offer).

Validate demand, rough budget ranges, and whether a site can realistically work.

Zoning/land use (if needed), building/fire planning, and jurisdiction requirements.

Finalize range design + MEP plans, integrate safety, ventilation, and noise control early.

Construction, equipment install, and systems integration.

Verify key systems perform as designed, train staff, finalize SOPs, run dry-runs.

Soft opening, continuous improvement, maintenance, documentation, marketing, and recurring training.

CHOOSE YOUR RANGE CONCEPT AND BUSINESS MODEL

Before you look at buildings, ventilation specs, or lane equipment, you need a clear concept and business model. For an indoor commercial shooting range, your earliest decisions affect everything that comes after: facility requirements, staffing, permitting complexity, and whether your numbers work. In this section, we help you define what you’re building, who it’s for, and how it will make money using Action Target’s expertise and industry network. If you want help making the right connections, contact Action Target early so our team can connect you with trusted partners and resources.

  • Range format: Decide whether you’re primarily lane-rental, training-first, membership-led, or a range + pro shop.

  • Core offerings: Set lane count/length goals and whether you’re handgun-only or mixed-caliber. This shapes space, equipment, and design requirements.

  • Target customer: Be specific about who you’re serving (first-timers, enthusiasts, members, instructors, and potentially LE/military users) so your experience and staffing match demand.

  • Lane rentals: Choose whether you’ll run walk-ins, reservations, or a mix, then consider setting higher peak-hour rates and lower off-peak rates to balance demand and staff coverage.

  • Memberships: Build tiers with benefits that don’t overwhelm capacity (priority booking, guest passes, lane perks).

  • Training: Offer classes and private instruction that convert first-time visitors into repeat customers and members.

  • Retail and rentals: If you add a pro shop, align inventory and rentals with your customer base and operational bandwidth.

  • Lane-hours: Your revenue ceiling is lanes × hours × utilization. Your model should raise utilization without compromising safety.
  • Throughput: Check-in, waivers, orientation, and customer changeover limit how many shooters you can serve. Plan the customer flow before you plan growth.
  • Staffing: RSOs, instructors, and maintenance are not optional. Build the schedule around safe coverage and consistent service.
  • Pricing guardrails: Price for sustainability, including maintenance and compliance costs, not just “getting people in the door.”

"IF I HADN'T CONNECTED WITH A RANGE CONSULTANT FROM ACTION TARGET EARLY, THERE'S A DISTINCT POSSIBLITY WE WOULD'VE NEVER GOTTEN OFF THE GROUND."

- JIM WEST, CO-FOUNDER AND CEO OF LAKE ERIE ARMS

Watch Testimonial Video

HOW DO MEMBERSHIPS, TRAINING COURSES, AND AMENITIES INCREASE REVENUE?

As you plan your business model, consider key revenue drivers like memberships, training courses, and on-site amenities. These offerings can turn your range from a one-time visit location into a repeat destination. They also stabilize revenue by adding predictable income and higher spend per customer. The key is designing these offerings to fit your lane capacity, staffing plan, and customer mix.

STRONG MEMBERSHIP VALUE

- SEE MORE -
Strong memberships are built on clear value, not just discounts. Give members benefits that reduce friction and improve access, such as priority reservations, guest passes, member-only lane hours, VIP lounges, or included targets and rentals. Keep tiers simple, protect peak-hour capacity, and make sure your staff can deliver the perks consistently.

TRAINING FOR EVERYONE

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Training grows revenue and improves safety, but only if you offer a pathway customers can follow. Start with beginner-friendly classes that reduce intimidation and create repeat visits, then build progression into intermediate skill builders, specialty courses, and coaching. For advanced and professional users, offer structured programs that can be scheduled and repeated, helping keep lanes booked during slower hours and low-traffic days.

DESTINATION EXPERIENCE DESIGN

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Amenities can increase dwell time and attachment rates, but they must support flow instead of creating bottlenecks. A comfortable lobby, lounge seating, and a place to eat can turn waiting into spending and improve the experience for groups and families. The design goal is simple: make it easy for customers to check in, train, shoot, and relax without slowing down the range line or overwhelming staff.

MARKET RESEARCH AND FEASIBILITY

Demand and feasibility start with how far customers will travel and what nearby ranges already offer. We can’t stress enough the value of visiting existing commercial ranges and taking notes. Compare competitors on lane availability, pricing/memberships, training, wait times, cleanliness, and rentals/retail, then choose a customer experience problem you can solve best.

Next, confirm that your site and model are viable: approvals, ventilation/filtration, noise control, containment, power, and safe traffic flow. Include insurance and ongoing operating costs early so your budget reflects real-world operations, not just build-out.

FEASIBILITY QUICK CHECK

  • Demand: Do our lane-hour assumptions match how far customers will actually travel and what nearby ranges already offer?

  • Building + approvals: Can the site be permitted, and can the building support ventilation, noise control, containment, and power needs?

  • Financial reality: Do the numbers work after range-specific build-out, insurance, staffing, and recurring maintenance/compliance costs?

LEARN THE RANGE BUILD PROCESS AT RDDS

Action Target’s Range Development and Design Seminar (RDDS) walks you through a step-by-step process to plan and build your shooting range. You’ll meet with range consultants and subject matter experts, visit a local shooting range, and get answers to key questions on location, zoning, range design, ventilation, lead management, retail space, and community relations.

Talk to a Range Consultant about RDDS

SITE SELECTION AND DUE DILIGENCE

For an indoor commercial shooting range, site selection usually means choosing between two paths: retrofit an existing facility or develop a new build. That decision affects cost, timeline, permitting risk, and what the building must support. Bringing Action Target into the conversation at this stage helps you evaluate feasibility with more confidence, spot range-specific requirements sooner, and plan a smoother path from site selection to opening day.

  • Retrofit when the “bones” are sound: If the building layout, structural conditions, and mechanical capacity are workable, a retrofit can modernize the facility without starting over.
  • Why retrofits can make financial sense: You may reduce downtime and avoid major demolition while securing a high-traffic site with established access, parking, and visibility.
  • Choose a new build when constraints are deal-breakers: If the footprint, ceiling height, structural limits, power, or mechanical capacity cannot support range requirements, a new build (or major rebuild) is often the cleaner long-term option.
  • Existing conditions you can verify: Confirm the structure is in good shape and you can realistically route ventilation supply/exhaust and filtration where it needs to go.
  • Layout flexibility: Validate that walls, columns, and back-of-house space won’t force unsafe traffic flow or limit future changes.
  • Neighbors and constraints you inherit: Existing sites often come with established neighbors, shared walls, and access limitations. Understand what’s already in place so you can plan around it.

  • Control over the footprint: Ensure the parcel and building plan support the lane layout, safe flow, and support spaces (lobby, classrooms, restrooms, storage, mechanical rooms).

  • Utilities and infrastructure planning: Confirm you can bring in sufficient power and design HVAC/ventilation capacity from the start, with room for future expansion.

  • Approval and development risk: New builds require careful coordination across site planning, utilities, code review, and permitting. Involve Action Target early so our team can help you anticipate requirements and plan a smoother route.

Reloaderz NJ exterior of the facility

FUNDING AND FINANCING OPTIONS

Most indoor commercial ranges use a mix of owner cash plus one or more financing tools. The goal is to match the right type of funding to the right type of cost, so you are not using short-term money for long-term construction or buying equipment before the build-out scope is defined. Start by separating what you need to pay for, such as real estate, build-out, equipment, and working capital, then match the financing source to each category.

Open the tabs below to review the Funding Breakdown table and Resources list for more detail. Action Target can also help connect you with industry contacts who can guide you through this part of the process. That said, Action Target is not a financial advisor, and final financing decisions should be reviewed with a qualified financial advisor and lender who understand your timeline, cash flow, and risk tolerance.

HOW MUCH DOES IT COST TO BUILD A COMMERCIAL INDOOR SHOOTING RANGE?

Want a clearer idea of what you may need to raise? Check out our article for a practical breakdown of major cost categories and budget drivers.

View Cost Guide

LEGAL, LICENSING, AND PERMITTING

Use this section as a workflow map, not legal advice. Requirements vary by city, county, and state, so local counsel and local authorities should guide final decisions. Action Target consultants can help you navigate this stage and also connect you with the right professionals as you move through the process.

BUSINESS FORMATION AND GOVERNANCE

Choose an entity structure that fits your ownership plan, taxes, and liability exposure. If you have partners or investors, lock in operating terms early (control, capital contributions, distributions, exit rules). Treat documentation as part of governance: SOPs, training logs, incident reports, and maintenance records reduce risk and support insurance and compliance.

ZONING AND LAND-USE APPROVALS

Start by confirming how your jurisdiction classifies an indoor range and what approval path applies: permitted by-right, conditional/special use, or a variance. If a public hearing is involved, plan to address the same concerns every time: noise, traffic/parking, safety, and hours. Expect conditions of approval and build them into your operating plan instead of treating them as afterthoughts.

FIREARMS-RELATED LICENSING (WHEN APPLICABLE)

Whether you need a Federal Firearms License (FFL) depends on your business model. You’ll need one if you intend to sell firearms, handle transfers, offer gunsmithing, or run certain rental programs. The ATF FFL process typically includes an application and requires each “responsible person” to complete the required questionnaire as part of that process.

BUILDING CODE, FIRE CODE, AND OCCUPANCY PLANNING

Your range bay, retail area, and classrooms can trigger different occupancy requirements, which can change egress, fire protection, and allowable layouts. Confirm life-safety needs early (exits, alarms, suppression) because these items commonly drive redesign and cost.

NOISE, NUISANCE, AND "RANGE PROTECTION" STATUTES

Even indoors, noise can become a permit issue and a neighbor-relations issue, so plan for how you’ll measure it and how you’ll control it (building envelope, operating hours, policies). Action Target provides customizable sound abatement options to help meet the specific needs of your facility. Range protection statutes vary by state and may limit certain nuisance actions, but they do not replace smart compliance planning and good documentation. 

ACCESIBILITY AND ADA

ADA compliance should be built into the plan from the start because retrofitting later is more expensive. Treat accessibility as a full customer path: entrance, routes, restrooms, and at least one practical shooting position or lane configuration as required.

WHAT INSURANCE DO YOU NEED FOR AN INDOOR SHOOTING RANGE?

Insurance is a key part of the planning phase. It affects financing, lease negotiations, and how you structure operations, so it’s worth planning early with a broker who understands shooting ranges. Action Target can help connect you with industry contacts who understand the insurance needs of range projects.

  • Most indoor ranges start with general liability, property, and workers’ comp, then add coverage based on services offered, such as professional liability, cyber, and umbrella.

  • Insurers will ask about your operations and controls, including how you manage employee exposure risks like lead and noise, because indoor ranges have unique hazards.

  • Approval often depends on documentation and details (services offered, staffing, procedures, incident history, and safety controls), so start the insurance conversation during planning to avoid opening delays.

RANGE DESIGN AND ENGINEERING

Indoor commercial ranges are engineered environments, not your typical retail build-out. This part of the project focuses on the systems that make the range safe, functional, and ready for long-term operation. Bringing in the right specialists, including Action Target range consultants, helps align safety, performance, and code requirements from the start.

  • Containment planning: Define the right approach for bullet traps, baffles, sidewalls, and overall lane layout based on intended use and caliber plan.
  • Lane and bay planning: Lane count, lane length, and any private bays affect room volume, traffic flow, and how other systems must be designed to support the space.
  • Support spaces: Storage, cleaning areas, and service access should be planned as part of the range layout, not added later.

  • Airflow design: Indoor ranges need airflow that consistently moves contaminants away from shooters and staff.

  • Filtration and serviceability: Ventilation systems should be designed for reliable performance and routine maintenance, with safe access for filter changes and service.

  • Performance verification: Testing and documentation help confirm the system is working the way it was designed to work before the range opens.

  • Noise management: Acoustic treatments and material choices help reduce harsh reverberation and improve communication on the firing line.
  • Lead-conscious design: Cleanable surfaces and thoughtful separation between range and non-range areas support safer long-term operation.
  • Operational readiness: Design decisions should support housekeeping, training, and the procedures needed to manage indoor range conditions over time.

START WITH A RANGE EXPERT

With 40 years of experience building shooting ranges, Action Target can help you plan smarter from day one. Our consultants guide decisions across design, engineering, equipment, and build-out so you stay on track to open your range.

Contact Your consultant

RANGE SYSTEMS AND CUSTOMER EXPERIENCE DESIGN

Once the engineered foundation is in place, the next step is designing the systems customers and staff interact with every day. This includes shooting stalls, target retrievers, lane controls, lighting, and the overall feel of the range. Action Target range consultants can help guide these decisions so your equipment choices support both performance and customer experience.

  • Shooting stalls: Stall design should support safety, supervision, customer comfort, and a clean, professional appearance.

  • Brand and atmosphere: Finishes, colors, lighting accents, and layout details help shape how premium and customized the range experience feels.

  • Visibility and flow: Staff should be able to monitor the line clearly while customers move through the space with confidence.

  • Target retrieval systems: Target retrievers are the most common target system in commercial shooting ranges because they offer a reliable, familiar way to control target distance and pace.
  • Wireless retrievers: Wireless target retrievers represent the most modern version of the system, giving ranges more dynamic and customized target control and movement.
  • Lane controls: Decide how much control and automation you want at each lane so sessions run smoothly and staff can manage activity efficiently.

  • What it does: Range management technology gives staff centralized control over key range systems instead of managing them one by one.

  • How SmartRange AXIS™ works: Action Target’s SmartRange AXIS connects target retrievers, shooting stalls, ventilation, lighting, HVAC, POS, and safety controls into one tablet-based platform.

  • Why it matters: This helps streamline lane management, improve staff efficiency, reduce downtime, and create a smoother shooter experience.

FRONT-END SPACE PLANNING & TECHNOLOGY

The front end of the facility shapes the customer experience before anyone steps onto the range. Depending on your concept, that may include a lobby and check-in area, retail/pro shop, classrooms, offices, bathrooms, lounges, members-only spaces, gun cleaning stations, gunsmith areas, armories, or even restaurants and concessions. The right combination depends on your business model, customer experience goals, and the type of facility you want to build.

Just as important, these spaces should work together operationally. Plan your front-end systems so reservations, waivers, memberships, rentals, and Point-of-Sale (POS) can work together with accurate, consistent information. Action Target also offers SmartRange AXIS integration with POS to help connect lane assignments, shooter sessions, and in-stall purchases into one more efficient workflow.

CONSTRUCTION, BUILD-OUT, AND COMMISSIONING

After all your planning and preparation, it’s time to build your range. A few key decisions will shape how smoothly the project moves forward and how well the finished facility performs. Indoor ranges rely on specialized systems working together, so construction is as much about coordination as it is about building. Your architect and MEP engineers handle code-compliant building design, and your general contractor manages construction. A range specialist like Action Target supports range and equipment design and helps align range-specific requirements across trades so critical systems, including ventilation, are built to perform as intended.

Commissioning is where your finished range is verified to operate safely. That includes verifying ventilation performance, completing integrated system checks, and running safety walkthroughs with signage and staff dry-runs.

STAFFING, TRAINING, AND CULTURE

Who you hire can make or break range operations and customer perception. Your team is on the front line enforcing safety, setting the tone, and delivering the experience people remember. Reinforce your expectations with a clear culture and consistent training, so standards stay uniform on every shift.

CORE ROLES

Staff your range for safe coverage during peak hours, not just average traffic. RSOs manage the firing line and enforce rules, while instructors drive training quality and repeat visits. Retail/customer service, optional armorer or gunsmith support, and dedicated maintenance/cleaning keep the facility running and help control lead-related risks.

TRAINING PROGRAMS

Training keeps operations consistent and reduces incident risk. At minimum, cover SOPs, emergency response, and de-escalation, with documented checkoffs. Be sure to include lead hazard and safe cleaning training, as well as hearing conservation basics for staff.

COMMUNITY RESPONSIBILITY

Professional standards and clear messaging build trust with customers and the community. Many ranges also choose to share optional suicide-prevention education resources as part of a responsibility-first culture. These efforts support trust, but they don’t replace strong safety procedures and staff training.

LAUNCH AND DAY-TO-DAY OPERATIONS

The big day has finally arrived. Don’t forget: a smooth launch and day-to-day operations come down to repeatable routines. Plan a soft opening before your grand opening so you can test customer flow (check-in, waivers, orientation, lane assignment), train staff under real conditions, and fix bottlenecks at lower volume.

Track a small set of metrics to guide decisions, such as lane utilization, revenue per lane-hour, membership churn, and class attach rate, then use customer feedback, incident reports, and safety checks to drive continuous improvement.

MARKETING, COMMUNITY RELATIONS, AND LONG-TERM GROWTH

Indoor ranges grow fastest when marketing, on-site experience, and reputation management work together. Focus on being easy to find locally, easy to trust, and consistent enough that first-time visitors become repeat customers.

  • Google Business Profile + reviews: Keep hours, categories, photos, and services accurate, and build a consistent review request process after good visits.
  • Local partnerships: Partner with instructors, clubs, retailers, and community orgs to drive referrals and fill classes during predictable time blocks.
  • Content on your website: Publish beginner guidance, safety expectations, training paths, and event updates on your site so you own the platform, support SEO, and reduce first-visit friction.
  • Proactive outreach: Show up before you need to. Attend local civic meetings and community events, and be ready to explain how your range operates safely and responsibly.
  • Events and engagement: Host approachable, community-friendly events (open houses, safety seminars, charity fundraisers, youth or family education nights where appropriate) to create positive touchpoints and make your range feel less “unknown.”

  • Transparency and complaint handling: Have a defined process for receiving complaints, documenting them, and responding with facts and fixes where appropriate.

  • Why it matters: Community relations and perception can influence approvals, renewals, and long-term stability.

  • Use a standard: Adopt a clear operating benchmark so “quality” is not subjective across shifts.
  • NSSF Star Rating: NSSF’s Star Rating system gives ranges a structured way to evaluate operations and customer experience across categories like appearance, management, shooting sports development, and amenities.
  • Turn it into action: Use the framework to set priorities, train staff, and perform upgrades that customers actually notice.
A sign given to Lake Erie Arms awarding it a 5-Star Range from NSSF

THE BOTTOM LINE

We covered a lot because opening an indoor commercial shooting range is a big project. It blends business planning, permitting, facility engineering, staffing, and day-to-day operations into one build. If you take it step by step, make decisions in the right order, and avoid shortcuts on safety-critical systems like ventilation, it’s absolutely doable.

Start with a clear business model, validate demand and feasibility, choose the right site, and build a design and construction plan that sets you up for a smooth opening. Then focus on consistent operations: strong staffing, training, maintenance routines, and the metrics that keep performance and customer experience on track.

If you want expert guidance and practical resources at any point in the process, get in touch with an Action Target range consultant. We can help you plan smarter, coordinate the right decisions, and build the range you’ve always wanted.

Contact Your Consultant

ADDITIONAL QUESTIONS

Most complete indoor commercial range facilities require seven-figure budgets, often starting around $2 million, with larger, more complex facilities reaching $10 million to $20 million+. Final cost depends on location, construction requirements, facility offerings, lane and bay count, caliber capability, and major systems like ventilation/filtration, sound control, and ballistic containment.

A common planning-to-opening window is 1 to 3 years, driven by zoning approvals, permitting, construction scope, and equipment lead times. Complex jurisdictions or major build-outs can push timelines longer.

Requirements vary by location, but most indoor ranges need business licensing, zoning/land-use approval, and building/fire permits tied to occupancy and life-safety. Many projects also require plan reviews and inspections before opening.

It depends on your business model. You’ll need an FFL if you plan to sell firearms, process transfers, or offer gunsmithing, and some rental setups may also trigger licensing needs.

Indoor ranges need ventilation designed to control airborne lead and combustion byproducts and move air in a consistent, controlled direction (generally 75 fpm). OSHA and NIOSH guidance emphasize exposure evaluation and controls as part of protecting workers and shooters.

Most ranges carry general liability, property, and workers’ comp, then add coverage based on services (training, retail, rentals) such as professional liability and often umbrella/cyber. Coverage needs and pricing depend heavily on operations and safety controls. Read more here.

Ranges tend to perform best when they diversify beyond lane rentals. Memberships, events, and training courses create repeat visits and steadier revenue, while retail/rentals can raise revenue per customer when managed well.

Table of Contents

READY TO TAKE YOUR FIRST STEP?

From your first question to your final shot, Action Target is your trusted partner—guiding you every step of the way.

CONTACT YOUR CONSULTANT

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Written By: Action Target

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides solutions for indoor and outdoor shooting ranges, modular ranges, shotgun ranges, and shoot houses. As the industry’s broadest end-to-end solution provider, Action Target also offers a comprehensive selection of aftermarket range service including parts, and maintenance programs, rubber berm trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies and targets.

The post How to Open a Shooting Range: A Guide to Building and Launching a Commercial Shooting Facility appeared first on Action Target.

]]> How to Build a Home Shooting Range: Plans, Safety, and Setup https://actiontarget.com/at-featured-article/how-to-build-a-home-shooting-range-plans-safety-and-setup/ Thu, 12 Mar 2026 09:00:00 +0000 https://actiontargetpr.wpenginepowered.com/?p=49092 Building a home shooting range provides control, privacy, and convenience for firearm training but requires careful planning for safety and compliance. This guide covers essential steps for creating an indoor range, including zoning, ventilation, backstops, and target systems. Whether for skill sustainment, home defense, or recreational shooting, defining your purpose is key. Learn how Action Target can help you navigate regulations, design your space, and select the right equipment for a safe and functional shooting environment.

The post How to Build a Home Shooting Range: Plans, Safety, and Setup appeared first on Action Target.

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Range Guide

How to Build a Home Shooting Range: Plans, Safety, and Setup

QUICK ANSWER

A home shooting range offers unmatched control, privacy, and convenience for firearm training, but it demands professional planning to ensure safety and compliance. From zoning and ventilation to backstops and target systems, this overview guide walks you through the essential steps for building an indoor range that performs like a professional facility while fitting within a residential environment.

Action Target supports home range projects with a start-to-finish approach to the live-fire component, helping with range design and providing manufactured range equipment and installation to make the process as smooth as possible. If you’re considering a home shooting range, contact Action Target early to get expert guidance on feasibility, space planning, and the critical systems that go into a safe indoor range.

Table of Contents

DEFINE YOUR PURPOSE AND REQUIREMENTS (START HERE)

Before you sketch layouts or compare equipment, define what you want your range to accomplish. If you’ve already started building, that’s fine too. Clarifying your goals now helps you spot gaps and make better decisions on the remaining design and equipment choices.

Start with your use case:

  • Skill sustainment for duty/carry, home defense readiness, or recreation?

  • Handgun-only, pistol-caliber carbine, or rifle-rated?

  • Low to moderate round counts, or more frequent, high-volume use?

  • One lane for solo reps, or multi-lane use for family and guests?

Pick a range profile early to keep decisions simple and focused as you plan your layout, features, and equipment:

  • Essential: Clean, purpose-built, reliable; minimal complexity

  • Entertainer: Enhanced experience for guests and variety of use

  • Premium/fully customized: Highest-end finishes, comprehensive technology integration, and maximum personalization

With your goals defined, you can plan the space and core systems around your intended use, then select range equipment that fits your layout and vision.

DO YOU NEED PERMITS OR APPROVALS TO BUILD A HOME SHOOTING RANGE?

Building a home gun range is possible in many areas, but feasibility depends on local zoning, discharge ordinances, building permits, and insurance requirements. Start by contacting a range consultant to confirm you’re allowed to operate an indoor range at your address, then validate what your jurisdiction requires for construction, ventilation, and noise.

Address approvals early to keep your project moving smoothly and your range design on track. Indoor home ranges can be possible in many locations, but they’re often shaped by local rules and permitting realities.

  • Because rules differ by city and county, we recommend contacting an Action Target consultant to help you navigate feasibility and compliance. Constraints may include:

    • Local building codes may outline requirements for an indoor home shooting range or prohibit construction in certain areas.

    • Local zoning regulations may prohibit firearm discharge in residential areas or restrict shooting ranges to specific zones.

    • Environmental and health regulations (local, state, and federal) can dictate minimum standards for air quality, ventilation, filtration, and contaminant control.

    • Homeowner’s associations (HOAs) may prohibit, restrict, or tightly control where and how an indoor home shooting range can be built or maintained.

  • Many homeowners don’t realize this up front: some insurers may require a rider, impose conditions, or decline coverage depending on how the range is built and used. Address this early before construction.

  • Some homeowners build the room first and complete the range components later, which can be a practical way to manage timelines.

  • The key is to plan the space with the end use in mind so your layout, penetrations, and utilities support a home shooting range from the start and align with local permitting and inspection requirements.

  • Before you commit to construction, review your plan with your architect/contractor team and a range consultant so you can move forward with confidence.

  • Early planning checklist:

    • Confirm zoning and local rules for firing firearms on your property

    • Identify required permits and inspections, and when each occurs

    • Validate structure, electrical capacity, and HVAC/ventilation feasibility

    • Account for long-lead items like bullet traps, ventilation components, and doors

Action Target employees using an Action Target home shooting range

HOW MUCH SPACE DO YOU NEED FOR A HOME GUN RANGE?

How much space you need for a home shooting range depends on your intended distances, calibers, and lane count. Plan for lane width, safe entry/exit paths, and room for a bullet trap, baffles, ventilation ducting, and maintenance access, not just target distance. Your room is part of your ballistic containment system. The structure must match what you plan to shoot.

SPACE PLANNING

For home indoor shooting ranges, construction requires substantial, reinforced materials rather than relying on residential framing. Preferred performance-oriented construction targets include:

  • Walls: solid concrete construction at least ~8” thick (filled CMU, tilt-up, or poured in place) and 4,000 PSI

  • Ceiling: should be 4,000 PSI concrete as well; avoid assemblies with voids where ballistic protection is compromised

  • Floor: use at least 3,000 PSI concrete, with 5,000 PSI preferred for added durability and safety

PRACTICAL SPACE GUIDELINES

  • Preferred (not required) two-lane baseline width: plan for a little over 8-10 ft to accommodate for two full 4-ft lanes
  • Lane width: 4 ft minimum per lane (industry standard)
  • Lane length: the lane can be as long as your space allows. Set aside about 15 ft for the bullet trap and 15 ft behind the firing line, then whatever length remains becomes your target distance
  • Height + airflow planning: 12–14 ft is ideal, but many home shooting ranges can work with less; Action Target can often design around lower ceiling heights depending on layout, baffles, and ventilation needs

SAFETY LAYERS TO INCLUDE

  • Ceiling baffles to manage stray rounds and protect infrastructure

  • Ballistic-rated doors or a controlled entry/vestibule

  • Clearly marked exits and unobstructed pathways

  • Shooting stalls to reduce cross-lane risk and improve shooter comfort

  • Acoustic fascia on baffles, ceilings, and walls to help control reverberation, reduce noise fatigue, and improve comfort and communication in a confined indoor space.

QUESTIONS TO ANSWER BEFORE YOU COMMIT TO A LAYOUT

  • Is there enough length to build an adequate range while staying within property lines and setbacks?

  • Do local building ordinances allow a structure tall enough to function as a shooting range (including baffles and ventilation)?

  • If you’re remodeling, is the existing structure suitable for the added walls, ceiling systems, ventilation, and range equipment?

  • Do you have a suitable containment structure, such as poured concrete walls or filled CMU block, to safely contain rounds fired?

TALK TO A HOME RANGE CONSULTANT

Have a space in mind or still weighing options? Our team can help you confirm feasibility, choose the right equipment, and plan a home shooting range that’s safe, functional, and built to last.

Contact Your consultant

WHAT VENTILATION DOES AN INDOOR HOME SHOOTING RANGE REQUIRE?

An indoor home shooting range requires purpose-built ventilation to control airborne lead and combustion byproducts. Your goal is consistent downrange airflow, slight negative pressure, and effective filtration (commonly HEPA as part of the system design). Avoid tying range airflow into household HVAC. If ventilation isn’t engineered correctly, the range may be unsafe to use, regardless of how strong the structure is. Airflow is one of the most important systems in an indoor shooting range. It must be engineered, not improvised.

  • Use a dedicated system (not tied into household HVAC)

  • Maintain negative pressure and directional airflow downrange

  • Ensure consistent airflow performance at the firing line

  • Incorporate proper filtration (commonly HEPA as part of the filtration strategy)

  • Integrate a heating and cooling system for year-round temperature control

  • Ventilation isn’t “install and forget.” You’ll need:

    • Filter replacement intervals based on usage

    • Routine inspection and performance checks

    • Housekeeping that supports lead and dust control (avoid dry sweeping; use appropriate methods and tools)

Because home-range ventilation is complex, it should be designed and installed by a qualified mechanical contractor. Action Target can provide specifications and design guidance, but the contractor typically supplies and installs the ventilation equipment.

Radial Diffuser at the back of the range. Part of the ventilation system of a home range.

NOISE CONTROL AND COMFORT (FOR YOU AND YOUR NEIGHBORS)

Indoor home shooting ranges can be designed for better sound control by combining sound-isolating construction with range-specific treatments. Action Target sound abatement treatments can be installed on the walls and ceilings throughout the range, and can also be added to ceiling baffles to reduce reverberation and help keep noise contained.

PRACTICAL NOISE-CONTROL STRATEGIES

  • Sound abatement options: Add acoustic materials to the baffles, ceilings, and walls using options like acoustic tile, PEPP, wood fiber, or SureStop™ rubber, depending on your style preference and sound-control desire.

  • Sound-sealed doors: use gasketed frames and proper door construction to limit sound transfer

  • Seal penetrations: properly seal lighting, ventilation, and electrical penetrations to maintain sound control performance

The goal is a range that feels comfortable to train in consistently, with noise controlled inside the shooting bay and minimized outside it.

TARGETS AND BACKSTOPS (CONTAINMENT + TRAINING VALUE)

Your home shooting range is defined by two essentials: containment and capability. The bullet trap is the foundation, built to safely capture rounds in an indoor environment. The target system builds on that foundation, shaping how you train, how quickly you can run reps, and how much flexibility you have for different drills.

  • Rubber berm bullet traps (typical recommendation): effective and quiet, with periodic maintenance/cleanout based on use

  • Rubber block bullet traps (space-driven alternative): an option when the footprint won’t accommodate a rubber berm system; typically used when length or space constraints drive the decision

  • Trap options by caliber: Rubber berm traps are available in standard configurations, with an optional .50 BMG upgrade. Rubber block wall traps can be paired with 1/4″, 3/8″, or 1/2″ steel backings based on caliber preference and shooting frequency.

  • Bottom line: for most home shooting ranges, the choice comes down to available space and how the trap fits the lane length and room layout
  • Wireless target retrievers (most common): adjust target distance from the firing line in seconds, keep your rhythm, and maximize reps without going downrange.
    • More purposeful practice: set repeatable distances for zeroing and drills, with options like built-in drills, timing, and lighting to keep sessions structured.
    • A better range experience: simple controls make the range easier for family and guests to use, with room to expand into more automation and feedback later.

  • Tactical configurations (space-dependent): in larger home shooting ranges, portable bullet traps can support more dynamic setups, but that requires additional space and safety planning

POWER, LIGHTING & CONTROLS

Strong infrastructure makes everything else easier.

Core considerations:

  • Dedicated electrical circuits and proper load planning

  • Bright, consistent lane lighting (often with zoned or dimmable options)

  • Emergency lighting and clear controls

  • Centralized control options for ventilation/lighting/targets when desired

VISIT OUR HOME SHOOTING RANGES PAGE

Want to see how Action Target’s turnkey solutions help homeowners build the indoor shooting range of their dreams? Visit our Home Shooting Ranges page to learn more.

See More

RULES, SECURITY & DAILY OPERATIONS (RUN IT LIKE A PRO SHOOTING RANGE)

Even in a private environment, consistent rules prevent complacency.

MINIMUM POSTED SOPs SHOULD COVER

  • Hot/cold range indicators and procedures

  • Firearm handling expectations and muzzle discipline rules

  • Required PPE (eye/ear protection)

  • Malfunction procedures and cease-fire protocols

  • Emergency plan (first aid, comms, exits)

SECURITY FUNDAMENTALS

  • Controlled access (locked entry)

  • Authorized users only

  • Secure firearm and ammo storage in compliance with local requirements

SERVICE, SUPPORT & SUSTAINMENT

A home shooting range is a long-term investment, and peace of mind comes from knowing your equipment is built right and supported after installation. Action Target’s range equipment is engineered for durability and performance, and our aftermarket services team is available to help you keep systems running smoothly through ongoing support and sustainment programs.

  • We’ll verify:

    • Airflow direction and performance

    • Bullet trap alignment and function

    • Lighting reliability and control access

    • Noise mitigation effectiveness

Range Services
An Action Target technician opening up a Genesis target retriever to conduct maintenance

BUDGET BENCHMARKS

Costs vary based on lane length, room design, sound control, and equipment selection. For range equipment alone, many home projects fall in the $60,000 to $250,000 range. You should also budget for ventilation and the room build-out as separate project costs, and keep in mind both can vary widely based on feasibility, footprint, lane count, duct runs, and whether you want heating and cooling. Don’t forget to include delivery and installation, along with architect, general contractor, and mechanical contractor costs to design and build the space properly.

THE BOTTOM LINE

Building a home shooting range can be one of the most valuable upgrades you make when it’s planned correctly from the start, giving you a dedicated space for consistent training and a standout feature you’ll be proud to share with friends and guests.

Action Target can guide you from early planning through installation and long-term sustainment. With more than 40 years of range-design experience, we help you avoid costly missteps, right-size critical systems, and tailor the layout and equipment to your needs. Contact Action Target to speak with a consultant and take the next step toward building the home shooting range you’ve been envisioning.

Contact Your Consultant

FREQUENTLY ASKED QUESTIONS

Yes, if your local zoning, building code, inspections, environmental, and spacing requirements allow it.

Often, yes. Many projects require approvals tied to structural work, ventilation, electrical, and sound control.

It varies, but a common (not required) baseline is two lanes at a little over 8-10 ft wide. Plan about 15 ft for the bullet trap and 15 ft behind the firing line, then use the remaining length as your target distance.

12–14 ft is ideal for space for ceiling baffles, ventilation, and lighting, but many home shooting ranges can work with less. Action Target can often design around lower ceilings depending on layout and ventilation needs.

A purpose-built ventilation system that maintains downrange airflow, negative pressure, and effective filtration (often HEPA), not tied into household HVAC.

Target retriever systems are the most common target solution, and rubber berm bullet traps are a typical choice when space allows (rubber block wall traps are used when space is tighter).

Action Target supports range equipment (bullet containment, target systems, and shooting stalls), coordinates ventilation, and provides post-build service and maintenance. You’ll manage the room construction and infrastructure through your contractor.

Table of Contents

READY TO TAKE YOUR FIRST STEP?

From your first question to your final shot, Action Target is your trusted partner—guiding you every step of the way.

CONTACT YOUR CONSULTANT

SHARE THIS ARTICLE

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Written By: Action Target

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides solutions for indoor and outdoor shooting ranges, modular ranges, shotgun ranges, and shoot houses. As the industry’s broadest end-to-end solution provider, Action Target also offers a comprehensive selection of aftermarket range service including parts, and maintenance programs, rubber berm trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies and targets.

The post How to Build a Home Shooting Range: Plans, Safety, and Setup appeared first on Action Target.

]]> Essential Maintenance Tips to Keep Your Shooting Range in Peak Condition https://actiontarget.com/at-featured-article/essential-maintenance-tips-to-keep-your-shooting-range-in-peak-condition/ Wed, 11 Mar 2026 14:30:00 +0000 https://actiontargetpr.wpenginepowered.com/?p=45846 Range Maintenance QUICK ANSWER Consistent range maintenance protects shooters, preserves equipment, and helps you stay compliant—whether it’s a home range, LE training facility, or military installation. Routine HEPA vacuuming, bullet trap cleaning, and scheduled equipment inspections reduce safety risks, prevent unexpected downtime, and keep operations running smoothly. Action Target Range Services provides full-service support, including […]

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Range Maintenance

Essential Maintenance Tips to Keep Your Shooting Range in Peak Condition

QUICK ANSWER

  • Consistent range maintenance protects shooters, preserves equipment, and helps you stay compliant—whether it’s a home range, LE training facility, or military installation.

  • Routine HEPA vacuuming, bullet trap cleaning, and scheduled equipment inspections reduce safety risks, prevent unexpected downtime, and keep operations running smoothly.

  • Action Target Range Services provides full-service support, including maintenance plans, lead management and recycling programs, and expert technical assistance, to keep your range in peak condition.

Table of Contents

WHY MAINTENANCE IS MISSION-CRITICAL

Regardless of the size or purpose of your range, proper maintenance is the key to the difference between predictable performance and costly disruption. When routine maintenance is overlooked, the consequences can be severe, ranging from air quality hazards to damaged equipment and regulatory violations.

For professional facilities, downtime directly impacts revenue and training schedules. For home ranges, it can put family and guests at risk. In every case, consistent maintenance extends equipment life, upholds warranty protections, and ensures your investment continues to perform at its best.

6 CORE ROUTINES EVERY RANGE NEEDS

There are six key areas that require consistent attention, regardless of your range type.

CONTROL AIR QUALITY AND SURFACE CONTAMINATION

HEPA vacuum floors, walls, shooting stalls, and ballistic baffles, clean target retriever tracks and overhead structures on a set schedule, wipe stall surfaces with D-Lead Wipes, and replace ventilation/DCU filters as specified to keep lead and dust under control.

MAINTAIN BULLET TRAPS

Regularly clear steel traps of jackets and debris, and, if applicable, schedule professional rubber berm reclamation to remove lead, recover metals, and keep your rubber berm trap safe and effective.

SERVICE TARGET SYSTEMS

Inspect and clean tracks, motors, and control systems, using Action Target maintenance visits and tools like SmartRange AXIS™ for remote diagnostics, service logs, and software updates that prevent unplanned downtime.

HANDLE CONTAMINATED FILTERS AND PPE CORRECTLY

Use structured disposal programs for used filters, PPE, and other hazardous waste, and retain manifests and certificates of destruction for at least three years.

RECYCLE BRASS AND LEAD FOR VALUE AND COMLIANCE

Consolidate spent brass and lead for scheduled pickup, turning reclaimed metals into cash or Action Target credits while meeting EPA and OSHA recycling standards.

DOCUMENT, TRAIN, AND LEVERAGE EXPERT SUPPORT

Keep maintenance and inspection logs, retain all Action Target service documentation for at least three years, and rely on our technicians and technical support to keep your range mission-ready.

TAILORED PLANS FOR EACH RANGE TYPE

Each range environment presents unique challenges, and your maintenance strategy should be built around how your facility is used, not a one-size-fits-all template.

  • Daily upkeep routines, assigned lane or range technicians, and scheduled cleanings to protect uptime.

  • Maintenance programs that support a consistent, professional customer experience.

  • Tiered discounts on consumables to help operators control costs and protect profitability.

  • Visit our Commercial Ranges page to learn how Action Target supports high-volume, customer-facing facilities.

  • Maintenance strategies built around readiness, fast equipment turnover, and minimal downtime.

  • Remote access and diagnostics to quickly identify and resolve issues between training cycles.

  • Rugged systems and technical support that keep mission-critical ranges operational.

  • Explore our Law Enforcement Ranges and Military Ranges pages for detailed maintenance and service options.

  • Simplified maintenance routines that focus on HEPA cleaning and safe lead and metals handling.

  • Right-sized consumables plans that support safety without adding unnecessary complexity.

  • Service options designed to keep private ranges safe, manageable, and compliant.

  • Visit our Home Shooting Ranges page to see recommended solutions and services for private facilities.

RECLAIM VALUE THROUGH LEAD AND BRASS RECYCLING

Spent lead and brass are valuable assets, not just waste. Action Target’s Metals Recycling Program turns recovered metals into working capital that supports your maintenance budget while helping you stay clean, safe, and compliant. Users can see updated copper and lead pricing in the graphic below, based on current London Metals Exchange rates.

Schedule a pickup, and we’ll handle packaging, logistics, and documentation to help you meet EPA and OSHA requirements. Choose a check or maximize value with a 10% bonus by taking store credit toward range supplies, maintenance services, or equipment upgrades—offsetting operating costs while improving sustainability and performance.

Recycling symbol with Action Target logo in the center on blue background

Metal Recycling Pricing

24-Hour Pricing
USD PER POUND / LAST UPDATE:
June 5, 2026

Action Target payout based on LME spot price

$3.36
Copper
$0.41
Lead
An Action Target technician opening up a Genesis target retriever to conduct maintenance

AVOID DOWNTIME WITH PROACTIVE SUPPORT

Even the best-run ranges face unexpected issues. The difference between a minor hiccup and a full shutdown is how quickly you can respond, and that’s where SmartRange AXIS™ and Action Target’s technical team make the difference.

  • Remote diagnostics to identify issues without taking lanes or bays offline.

  • System updates and performance monitoring to keep target retrievers and controls running smoothly.

  • Direct access to technical experts who can troubleshoot problems without waiting for a site visit.

  • Nationwide parts inventory to reduce lead times and keep critical components available.

  • Guidance on which spares to keep on-site so your team can perform quick swaps when needed.

  • Coordinated support between your staff and our technicians to shorten repair and recovery time.

  • Structured plans to keep filters, PPE, and high-use consumables on hand at all times.

  • Integrated dealer and supply programs to simplify ordering and replenishment.

  • Proactive stocking strategies that prevent small shortages from becoming costly downtime.

SERVICE PLANS THAT PRESERVE PERFORMANCE

To make budgeting and upkeep predictable and straightforward, we offer tiered service plans designed around your facility’s operational tempo:

GOLD PLAN

4 Annual Visits

SILVER PLAN

3 Annual Visits

BRONZE PLAN

2 Annual Visits

Every visit includes full product inspections, on-site servicing, and hands-on staff training. These packages help reduce emergency repairs, maintain compliance, and protect your equipment warranties. Most importantly, they keep your range open and ready to perform.

DOWNLOAD STEP-BY-STEP CLEANING AND MAINTENANCE GUIDES

Every Action Target range includes detailed cleaning and maintenance documents that turn best practices into clear, repeatable routines. Our Range Cleaning Plan, Maintenance Logs, and Maintenance Schedule break maintenance down by zone (firing line, stalls, traps, berms, and support equipment) and specify the PPE and frequency, so your team knows exactly what to do and when.

By following these guides and logging work, you help keep your range safe, clean, and operational while supporting OSHA/EPA compliance and protecting your Action Target warranty. View and download these documents below to standardize training, simplify staff turnover, and keep commercial, LE, military, and home ranges mission-ready.

Range Cleaning and Maintenance

THE BOTTOM LINE

Shooting range maintenance isn’t an afterthought, it’s a strategic advantage. Whether you’re overseeing a high-throughput law enforcement range or maintaining a private residential space, proactive upkeep keeps your facility safer, cleaner, and more efficient.

Action Target offers the expertise, tools, and services you need to stay ahead. Explore our full list of shooting range services page to take the next step.

Explore Range Services
Contact Your Services Consultant

FREQUENTLY ASKED QUESTIONS

It includes HEPA cleaning of range surfaces, bullet trap service, and regular inspections and servicing of carriers, ventilation, and control systems, along with basic staff training and documentation.

Yes. Lead exposure, air quality, and system reliability are just as critical in private environments.

Watch for reduced airflow, visible dust buildup, unusual noises from carriers, inconsistent target movement, or increased splash and ricochet on steel. These are warning signs that your ventilation, bullet traps, or target systems need attention before they cause downtime or safety issues.

Your team can typically manage daily and weekly tasks like HEPA vacuuming, wiping stalls, basic inspections, and logging issues. Action Target should handle bullet trap reclamation, major repairs, control system troubleshooting, ventilation work, and any structural or electrical changes to keep your range safe, compliant, and under warranty.

Not always. Many services can be scheduled during off-hours, slow periods, or handled one bay or side at a time to keep some lanes open. During planning, Action Target will work with you to minimize impact on training schedules or customer traffic.

Our technical support team and SmartRange AXIS™ tools (where installed) can provide remote diagnostics and troubleshooting to get you back online quickly. If on-site work is required, we’ll prioritize scheduling and parts to reduce downtime.

Table of Contents

READY TO TAKE YOUR FIRST STEP?

From your first question to your final shot, Action Target is your trusted partner—guiding you every step of the way.

CONTACT YOUR CONSULTANT
Share This Article
A large variation of the Action Target logo icon in white.

Written By: Action Target

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides solutions for indoor and outdoor shooting ranges, modular ranges, shotgun ranges, and shoot houses. As the industry’s broadest end-to-end solution provider, Action Target also offers a comprehensive selection of aftermarket range service including parts, and maintenance programs, rubber berm trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies and targets.

The post Essential Maintenance Tips to Keep Your Shooting Range in Peak Condition appeared first on Action Target.

]]> Action Target Press Release: SHOT Show 2026 https://actiontarget.com/at-featured-article/action-target-press-release-shot-show-2026/ Mon, 12 Jan 2026 19:15:09 +0000 https://actiontargetpr.wpenginepowered.com/?p=47838 “ACTION TARGET MARKS 40TH ANNIVERSARY WITH NEXT-GENERATION RANGE TECHNOLOGIES AT SHOT SHOW 2026.” Action Target Inc., the global leader in shooting range technology, will kick off celebrating its 40th anniversary at SHOT Show 2026, showcasing new advancements that redefine how ranges are designed, managed, and experienced. From January 20–23, 2026, attendees can visit Booth #12816 […]

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Action target shot show expo booth filled with people

Action Target Press Release: SHOT Show 2026

"ACTION TARGET MARKS 40TH ANNIVERSARY WITH NEXT-GENERATION RANGE TECHNOLOGIES AT SHOT SHOW 2026."

Action Target Inc., the global leader in shooting range technology, will kick off celebrating its 40th anniversary at SHOT Show 2026, showcasing new advancements that redefine how ranges are designed, managed, and experienced. From January 20–23, 2026, attendees can visit Booth #12816 at the Venetian Expo in Las Vegas to see the company’s latest innovations in action.

Action Target’s newest technologies offer practical and innovative solutions designed to enhance safety, performance, and user experience across a variety of shooting range environments. With a strong focus on versatility, the company serves a wide spectrum of customers, including commercial range owners, law enforcement, educational institutions, military organizations, and both business and private customers. Whether for sport, entertainment, training or qualification, Action Target’s range designs provide tailored solutions that meet the unique demands of each market.

Action Target's 40-Year Anniversary logo

For four decades, Action Target has shaped the shooting range industry through innovation, precision engineering, and a relentless focus on customer experience. From its early roots designing reactive steel targets to becoming a global end-to-end shooting range solutions provider, the company continues to lead the market with products that deliver lasting performance and value.

“This 40-year milestone is a celebration of our customers as much as it is our history,” said Kevin Tomaszewski, Sr. Vice President & General Manager of Action Target. “Every product, partnership, and innovation we’ve introduced over the years reflects our shared mission—to make every shooting experience safer, smarter, and more rewarding.”

The Action Target headquarters building with the numbers 3411 in a panoramic photo.

Action Target products are proudly manufactured and assembled here in the United States in our vertically integrated facility, ensuring the highest standards of quality and craftsmanship. Built in-house from start to finish, each solution is engineered to perform reliably, meet demanding specifications, and support customers long after installation.

“We understand that shooting ranges serve a wide variety of purposes, from sport and entertainment to rigorous professional training,” said Mike Birch, CEO of Action Target. “Our goal is to empower range owners and operators to utilize the safest, most advanced live-fire shooting ranges on the planet.”

VISIT US AT SHOT SHOW 2026

Attendees at SHOT Show 2026 are encouraged to visit Booth #12816 to learn more about how Action Target’s practical and innovative solutions are shaping the future of shooting ranges for all users.

EXPERIENCE THE ULTIMATE RANGE SOLUTIONS - SHOT SHOW HIGHLIGHTS:

1. INDUSTRY DAY AT THE RANGE

Action Target returns as the exclusive Steel Target Sponsor for Industry Day at the Range during SHOT Show 2026. We look forward to highlighting industry partners who excel in demonstrating the highest priority of safety and community leadership while on the range by presenting the event’s Safety Award sponsored by Action Target.

2. PRODUCT SHOWCASE

Experience the latest innovation with cutting-edge shooting range equipment designed to elevate requirements for functionality and user experience standards.

  • No two ranges are alike, and Action Target’s design team brings each one to life with tailored solutions. From elite tactical facilities to modern commercial ranges, Action Target delivers custom-engineered spaces that combine technology, aesthetics, and operational efficiency. With Action Target, you gain more than equipment, you gain a partner dedicated to bringing your vision to life. From design consultation and custom layouts to advanced target systems and safety solutions, we align every element with your goals.

  • The next evolution of SmartRange AXIS™ will debut at SHOT Show 2026, featuring enhanced IoT performance and integrations. New capabilities include expanded SmartRange AXIS Connect™ integration features that enable seamless connection between range operation systems, environmental controls, and Point-of-Sale (POS) systems. With real-time analytics, key integrations, and range controls at your fingertips, SmartRange AXIS™ delivers total control from a single dashboard.

  • Action Target introduces an industry-first indoor Shotgun Range Solutions for commercial, recreational, and professional training environments. TopShot™ combines suite-based play, scalable thrower layouts, and clear on-screen guidance to deliver simulated clay sports that are easy to learn and rewarding to replay. With a scalable commercial range design and configurable software, each range can customize simulated game modes—trap, skeet, five-stand, sporting clays, and custom courses—with randomized throws, true pairs, glow clay sessions, and digital scoring.

  • SmartRange AXIS™ (SRA) expands its capability by empowering ranges with POS integrations to unify in-stall purchases, lane management, and shooter sessions. The new POS integration enhances the existing POS software that sends commands through Action Target’s SRA API to control equipment, allowing range owners to significantly enhance productivity and service.

3. RANGE SERVICES: END-TO-END EXPERTISE

Action Target remains the industry’s only true end-to-end provider, offering design, construction, installation, and full lifecycle maintenance. With comprehensive services including trap cleaning, metals recycling, filter disposal, and compliance support, we ensure that your range operates at peak performance year after year.

4. LIVE BOOTH DEMONSTRATIONS

Immerse yourself in the Action Target experience as we unveil live demonstrations featuring POS Integrations with Flowstate, state-of-the-art shooting range management systems, target systems, and new stall designs and capabilities.

5. RANGE DESIGN AND DEVELOPMENT EXPERT CONSULTATIONS

Engage in exclusive one-on-one discussions with our industry experts, gaining insights into the latest trends and answering your questions about shooting range products and services.

ABOUT ACTION TARGET

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install, and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides range solutions and services for indoor/outdoor shooting ranges, modular ranges, and shoot houses. 

Products supported include ballistic shooting stalls, smart target retrievers, reactive and turning targets, steel and rubber berm bullet traps, enclosure baffles, security systems, lighting, ventilation, Smart Range AXISTM range management system, and a 3-year warranty on critical products. As the industry’s broadest end-to-end solution provider, Action Target offers a comprehensive selection of aftermarket range services, including parts and maintenance programs, rubber trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies.

For more information, visit www.ActionTarget.com or connect with us at SHOT Show 2026, Booth #12816.

SHARE THIS ARTICLE

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]]> Action Target Introduces TopShot™ Shotgun Ranges – A New Era for Indoor Clay Target Sports https://actiontarget.com/at-featured-article/topshot-indoor-shotgun-ranges-launch/ Mon, 05 Jan 2026 16:38:29 +0000 https://actiontargetpr.wpenginepowered.com/?p=46812 Provo, Utah December 2025 – Action Target, the undisputed global leader in shooting range innovation for nearly four decades, today introduced the most significant advancement in indoor shotgun sports: the TopShot™ Indoor Shotgun Range system. Already live at the world’s first TopShot™ installation, Lake Erie Arms in Ohio, this turnkey platform is engineered to deliver […]

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Man holding shotgun inside shotgun shooting range

Action Target Introduces TopShot™ Shotgun Ranges – A New Era for Indoor Clay Target Sports

Provo, Utah December 2025 – Action Target, the undisputed global leader in shooting range innovation for nearly four decades, today introduced the most significant advancement in indoor shotgun sports: the TopShot™ Indoor Shotgun Range system.

Already live at the world’s first TopShot™ installation, Lake Erie Arms in Ohio, this turnkey platform is engineered to deliver unmatched shooter engagement while dramatically increasing commercial range profitability. It delivers hyper-realistic trap, skeet, five-stand, and sporting clays experiences in a completely indoor, weather-proof, gamified environment that operators are calling “the Topgolf of shotgun sports.” Lake Erie Arms’ acclaimed TopShot ClayHouse features eight semi-private shooting suites, each accommodating up to four shooters with integrated digital controls and on-screen guidance to keep sessions moving smoothly. These high-capacity suites helped the 94,000 sq. ft. facility earn the prestigious NSSF Five-Star rating faster than any range in recent memory.

Powered by the proprietary TopShot™ platform, the new range type combines clay flight paths, suite-based multiplayer gameplay (up to four shooters per bay), and fully automated digital controls that eliminate operational friction and maximize throughput.

“This isn’t just a new product, it’s a category new standard,” said Kevin Tomaszewski, Sr. Vice President & General Manager of Action Target. “We’ve taken everything we’ve learned from building thousands of the world’s most engaging commercial ranges and channeled it into creating an entertainment and training destination that appeals to hardcore competitors, families, corporate groups, and first-time shooters alike.” Tomaszewski continued, “Lake Erie Arms is the first range to incorporate this new product, and the results speak for themselves: packed bays, rave reviews, families and competitive shooters returning multiple times per week. TopShot™ doesn’t just bring clay sports indoors, it makes them more accessible, more social, and more profitable.”

WHY TOPSHOT IS THE CATEGORY KILLER OPERATORS HAVE WAITED FOR

For commercial operators, entertainment centers, and forward-thinking clubs, TopShot™ is one of the most powerful customer acquisition and retention tools in the shotgun category. It broadens appeal to newcomers, families, corporate groups, and serious competitors while still delivering the authenticity that keeps elite shooters coming back.

  • Already battle-tested and customer-validated at Lake Erie Arms (the world’s first TopShot™ range), delivering sold-out weekends and industry awards since opening.
  • Up to four shooters per suite, rapid session turnover, automated everything, and large-capacity clay carousels keep lanes full and labor costs low.
  • Pre-loaded classic disciplines plus up to eight fully customizable courses, realistic flight paths, rabbit throwers, and special modes like glow-clay sessions under black lights.
  • Configurations from 6 to 48 throwers fit any footprint and budget, with seamless future expansion built in.
  • Digital scoring, on-screen guidance, remote supervisory consoles, “no-bird” overrides, and pause functionality make it virtually staff-proof.
“Outdoor clay sports have always been constrained by weather, land, and daylight,” said Michael Birch, President and CEO of Action Target. “We’ve removed every barrier. Now operators can offer a premium shotgun experience 365 days a year, in any climate, in the heart of major metropolitan markets.”

ABOUT ACTION TARGET

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install, and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides range solutions and services for indoor/outdoor shooting ranges, modular ranges, and shoot houses. 

Products supported include ballistic shooting stalls, smart target retrievers, reactive and turning targets, steel and rubber berm bullet traps, enclosure baffles, security systems, lighting, ventilation, Smart Range AXISTM range management system, and a 3-year warranty on critical products. As the industry’s broadest end-to-end solution provider, Action Target offers a comprehensive selection of aftermarket range services, including parts and maintenance programs, rubber trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies.

For more information, visit www.ActionTarget.com or connect with us at SHOT Show 2026, Booth #12816.

EXPLORE TOPSHOT™ SHOTGUN RANGES

See how TopShot™ delivers purpose-built shotgun training with safer operation, smarter range flow, and performance-focused features designed for serious programs. Get the full details on our dedicated shotgun ranges page.

VISIT SHOTGUN RANGES PAGE

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A large variation of the Action Target logo icon in white.

Written By: Action Target

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides solutions for indoor and outdoor shooting ranges, modular ranges, shotgun ranges, and shoot houses. As the industry’s broadest end-to-end solution provider, Action Target also offers a comprehensive selection of aftermarket range service including parts, and maintenance programs, rubber berm trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies and targets.

The post Action Target Introduces TopShot™ Shotgun Ranges – A New Era for Indoor Clay Target Sports appeared first on Action Target.

]]> Action Target 2025 Year in Review: Products, Ranges, and What’s Next https://actiontarget.com/at-featured-article/action-target-2025-year-in-review/ Tue, 30 Dec 2025 16:14:16 +0000 https://actiontargetpr.wpenginepowered.com/?p=47150 THE YEAR AT A GLANCE In 2025, Action Target paired innovation with execution—delivering real customer outcomes through end-to-end range solutions for law enforcement, military, commercial, and home environments. From the line to the control room, our focus stayed on building safer, smarter training and shooting experiences that perform day after day. In this recap, we’ll […]

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Indoor shooting range with multiple silhouette paper targets lined up across lanes

Action Target 2025 Year in Review: Products, Ranges, and What’s Next

THE YEAR AT A GLANCE

In 2025, Action Target paired innovation with execution—delivering real customer outcomes through end-to-end range solutions for law enforcement, military, commercial, and home environments. From the line to the control room, our focus stayed on building safer, smarter training and shooting experiences that perform day after day.

In this recap, we’ll highlight standout range projects, key product releases like the SmartRange AXIS™ expansion (including Flex Integrations, range OS management, POS, and BMS) and our new Shotgun Shooting Ranges with TopShot Clayhouse. We’ll also cover operational improvements through U.S.-based manufacturing in Provo, Utah, expanded range customization options, and a look ahead to 2026, Action Target’s 40th anniversary.

Table of Contents

RANGE HIGHLIHGTS: THREE BUILDS THAT DEFINED 2025

Great ranges aren’t one-size-fits-all, they’re built around mission, shooters, and operational reality. These three highlights capture that idea in very different settings: Scottsdale (AZ) Police Department, Lake Erie Arms, and The Toybox.

SCOTTSDALE PD

LAW ENFORCEMENT SHOOTING RANGE

A modern indoor LE range featuring Fixed Lateral 360 turning targets and a DRM Pro running man system, all integrated with SmartRange AXIS™ for dynamic, instructor-controlled drills, plus full acoustic treatment for clearer communication.

View Range

LAKE ERIE ARMS

COMMERCIAL SHOOTING RANGE

One of the nation’s largest commercial shooting facilities at 94,000 square feet. From an expansive retail space and members-only club to four specialized training bays, including the world’s first TopShot Clayhouse, every detail pushes beyond industry expectations.

View Range

THE TOYBOX

PRIVATE SHOOTING RANGE

A custom 25-yard indoor home range delivering club-level performance in a private space: three lanes with Defender Stalls and rifle tables, SmartRange AXIS wireless control, and professional-grade home safety and ventilation.

View Range

PRODUCT RELEASES: NEW CAPABILITY DELIVERED

In 2025, we introduced solutions designed to help ranges operate with more consistency, efficiency, and control, while elevating the shooter experience across commercial and training environments.

SHOTGUN RANGES: TOPSHOT CLAYHOUSE

Action Target’s Shotgun Range offering, powered by TopShot Clayhouse, brings a modern, repeatable clay-sports experience to facilities that want high throughput without added operational complexity.

  • Action Target Shotgun Ranges powered by TopShot Clayhouse, built around a suite-based shotgun experience

  • Digital session flow designed to run consistently for groups and individuals

  • A scalable concept operators can deploy as a premium clay-sports offering

  • Supports repeatable sessions with on-screen guidance and automated control

  • Reduces manual resets and staff intervention to keep shooters moving

  • Improves throughput and consistency, especially during high-volume periods

  • Commercial ranges looking to add clay sports in a controlled, indoor-friendly format

  • Facilities focused on group events, memberships, and repeat visits

  • Operators who want a modern experience that scales without adding complexity

See Shotgun Ranges

SMARTRANGE AXIS™ EXPANSION

SmartRange AXIS expanded with SRA Connect™ integrations that bring more of the range into one operational picture, helping staff monitor, manage, and automate key systems for stronger visibility and control.

  • Integrates third-party equipment and sensors into the SmartRange AXIS ecosystem

  • Enables configurable inputs/outputs and automation triggers for safer, smoother operation

  • Supports scalable integration as range needs evolve across bays and systems

  • Centralizes oversight by bringing more range functions into a single operator workflow

  • Improves consistency by standardizing how systems are monitored and controlled

  • Helps staff spend less time switching between software tools and more time running the line

  • Point-of-Sale (POS) integration supports lane assignment/session tracking and enables in-stall purchasing.

  • POS integration allows range owners to offer top-selling items and lane-time extensions without shooters leaving their stalls.

  • Building Management System (BMS) integration connects via BACnet for centralized monitoring, scheduling, and remote control.

  • BMS adds operational visibility through usage tracking and service/maintenance awareness to reduce downtime.

See SmartRange AXIS

VERTICAL INTEGRATION: BUILT AND SUPPORTED IN THE USA

Action Target is owned and operated in the United States, with manufacturing based in Provo, Utah. That vertical integration matters to customers because it supports responsive service, dependable communication, and fewer outside dependencies, helping projects stay on track from initial planning through delivery and long-term support.

In 2025, we also expanded in-house capabilities through laser table and powder coating integration, bringing more critical processes under one roof. The result is greater control over how products are built and finished, supporting consistent quality, more predictable delivery dates, and improved processing timelines for the ranges and customers who rely on us.

ENHANCED RANGE CUSTOMIZATION: MORE WAYS TO BUILD THE RIGHT EXPERIENCE

In 2025, we expanded our range of materials and styles to help customers build spaces that reflect their mission, brand, and shooter expectations, balancing durability, performance, and design. Options span stall materials, shooting-area finishes, lighting systems, branding opportunities, and a wide selection of colors and materials to create a distinct on-the-line experience. Check out the customized range with our American Series™ shooting stalls below to see what’s possible.

A custom shooting range rendering

STALL MATERIALS

CLICK FOR MORE DETAILS

WALL FINISHES

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CEILING FINISHES

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FLOOR FINISHES

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LIGHTING SYSTEMS

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BRANDING

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EXPLORE A CUSTOM-DESIGNED RANGE

Navigate the hotspots to view all customization options.

Manhattan Design for American Series Stall

ABS PLASTIC SKIN

Manhattan American Series stall option: high-durability ABS skins with acoustic paneling to deliver cool contrast, low upkeep, and glare control.

Craftsman American Series Stall design

WOOD PANELING

Craftsman American Series stall option: wood paneling combines with ABS skins and acoustics to add warmth, reduce noise, and handle daily cleaning.

Rustic American Series Stall

TILE

Rustic American Series stall option: stone-look tile combines with earth-tone ABS skins and acoustic paneling to create a rugged feel, reduced glare, and wear concealment.

Onyx blackout American Series Stall design

RUGGED STEEL AND TILE

Onyx American Series stall option: rugged steel with tile delivers a dramatic, low-glare look with matte surfaces and a tactical profile.

Custom American Series stall side profile

CUSTOM DESIGN

Choose colors, materials, signage, and nameplates on any of our shooting stalls to match your brand and mission. Some options may require testing and approval.

Beveled PEPP wall

PEPP

Impact-tough acoustic wall fascia in flat, beveled, or custom profiles—add patterns or etched logos/branding.

Hexagon PEPP wall

HEXAGON PEPP

Geometric acoustic wall fascia in black or white—clean, modern texture that helps manage sound and visual style.

Blue wood wool wall

WOOD WOOL

Textured acoustic wall fascia with optional custom colors, patterns, or logo etching for a distinctive finish.

Custom metallic grille wall

CUSTOM

Tailored wall fascia materials to match your range identity—consultation required with material testing/approval as needed.

Acoustic ceiling panel

ACOUSTIC TILE

Cost-effective ceiling sound control in clean white or black—durable, simple, and ideal for reducing reverberation overhead.

Wood wool ceiling

WOOD WOOL

Textured acoustic ceiling finish with optional custom colors plus pattern or logo etching for a distinct look.

PEPP ceiling material

PEPP

Impact-tough acoustic ceiling panels in flat, beveled, or custom styles. Add patterns, logos, or etched branding.

Wood grille ceiling

CUSTOM

Tailored ceiling materials to match your range identity—consultation required with material testing/approval as needed.

Painted mural inside an indoor shooting range

CONCRETE

Sealed, non-slip floor finish built for durability. Upgrade with stain or stamped texture for added style and traction.

A commercial shooting range with faux wood flooring

FAUX WOOD

Elevated wood-look flooring in a range of styles and colors, warm aesthetics with range-ready durability and easy upkeep.

Ceramic tile flooring in a shooting range

CERAMIC TILE

Sleek, scuff-resistant floor finish available in multiple styles and colors for a clean, modern, long-wear look.

Hexagon porcelain tile flooring

CUSTOM

Tailored floor panels and inlays to match your range identity—consultation required, with testing/approval as needed.

A collage of different range lighting options

LIGHTING SYSTEMS

Customize your range lighting to match your space and shooter needs. Dial in brightness, placement, and style to support visibility and experience.

GunBros shooting range with custom Defender stalls

RANGE BRANDING

Add custom branding to make your range unmistakably yours—logos, graphics, and design elements on stalls or etched into PEPP fascia surfaces.

A custom shooting range rendering

2026 AND ACTION TARGET'S 40TH ANNIVERSARY

As we move into 2026, our focus is straightforward: continue refining the technology and range solutions customers rely on, elevate customer service and support, and keep improving efficiency across how we design, build, and sustain ranges. That commitment is rooted in how Action Target has operated since the beginning, solving real training challenges with field-tested experience and backing installations with ongoing service.

2026 also marks Action Target’s 40-year anniversary, a milestone that reflects the momentum built since 1986 and the next chapter ahead. We’re grateful to our customers and partners for their trust, collaboration, and for choosing Action Target year after year. We’re proud of where we’ve come from, and even more focused on what’s next: smarter range operations, stronger programs, and continued innovation for law enforcement, military, commercial, and private customers.

Action Target's 40-Year Anniversary logo

READY TO TAKE YOUR FIRST STEP?

From your first question to your final shot, Action Target is your trusted partner—guiding you every step of the way.

CONTACT YOUR CONSULTANT

SHARE THIS ARTICLE

A large variation of the Action Target logo icon in white.

Written By: Action Target

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides solutions for indoor and outdoor shooting ranges, modular ranges, shotgun ranges, and shoot houses. As the industry’s broadest end-to-end solution provider, Action Target also offers a comprehensive selection of aftermarket range service including parts, and maintenance programs, rubber berm trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies and targets.

The post Action Target 2025 Year in Review: Products, Ranges, and What’s Next appeared first on Action Target.

]]> Inside “Lauren’s House”: How Boca Raton PD Scales Scenario-Based Training With a Modular TAC House https://actiontarget.com/at-featured-article/inside-laurens-house-boca-raton-police-tac-house/ Tue, 07 Oct 2025 14:40:34 +0000 https://actiontargetpr.wpenginepowered.com/?p=41987 Editor’s note: Quotes and certain details are drawn from reporting by Boca Daily News. BOCA RATON POLICE ‘TAC HOUSE’ SIMULATES REAL-WORLD SCENARIOS Lauren’s House: See how Boca Raton PD uses a modular Action Target TAC House for scenario-based training—from low-light reps to team coordination (From Boca Daily News). WATCH VIDEO Table of Contents INSIDE “LAUREN’S […]

The post Inside “Lauren’s House”: How Boca Raton PD Scales Scenario-Based Training With a Modular TAC House appeared first on Action Target.

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Overhead shot of a TAC House configuration

Inside “Lauren’s House”: How Boca Raton PD Scales Scenario-Based Training With a Modular TAC House

Editor’s note: Quotes and certain details are drawn from reporting by Boca Daily News.

BOCA RATON POLICE 'TAC HOUSE' SIMULATES REAL-WORLD SCENARIOS

Lauren’s House: See how Boca Raton PD uses a modular Action Target TAC House for scenario-based training—from low-light reps to team coordination (From Boca Daily News).

WATCH VIDEO

Table of Contents

INSIDE "LAUREN'S HOUSE"

Boca Raton, Florida—Boca Raton Police Department has added a new training system to its toolbox: an indoor Action Target TAC House formally named Lauren’s House, honoring Officer Lauren Kresse. Funded by the Boca Raton Police Foundation, the TAC House is already increasing high-quality reps that translate into faster decisions and tighter coordination, so officers step into the next call better equipped and better prepared.

MODULAR, REAL-WORLD READY

Below are the core design and training features of Boca Raton PD’s TAC House—the elements that make it modular, realistic, and ready for rapid scenario work.

  • Supports simunition/marking rounds and blanks with converted duty weapons
  • Enables force-on-force and structured walk-throughs in a controlled setting
  • Rearrange rooms, hallways, doors, and windows in minutes to create fresh problems
  • Scale from single-officer calls to full-team entries without new construction
  • Rearrange rooms, hallways, doors, and windows in minutes to create fresh problems
  • Scale from single-officer calls to full-team entries without new construction
  • Quick resets translate into more high-quality reps per shift
  • Consistent layout control lets instructors compare approaches and track progress
Lauren's House - TAC House in Boca Raton PD

Image courtesy of Boca Raton Police Services Department.

TRAIN HERE FIRST

Rangemaster Officer Michael Porter summed up the philosophy: “We mix it up, figure out the problem, then mix it up again,” so officers encounter challenges inside the house before they face them on the street. By cycling layouts and variables, instructors convert reps into confident execution that holds up under stress.

Two officers entering a room of the TAC House

Image courtesy of Boca Raton Police Services Department.

DECISION-DRIVEN REPS

Inside the TAC House, trainers build full decision loops that force officers to identify, communicate, and act under pressure, so judgment improves alongside accuracy (Boca Daily News).

  • Build judgment and communication under time pressure
  • Reinforce target discrimination and backdrop awareness
  • Practice tone, commands, and rapport at thresholds and in tight rooms
  • Guide encounters toward safe resolutions with clear options and movement to cover
  • Enforce disciplined light use (on/off, angles, spill)
  • Build target identification and partner awareness in darkness
  • NVG iterations for specialized teams
  • Walk newer officers through scene control and safety priorities
  • Coach communication, documentation, and referral handoffs
  • Leverage the safe, repeatable simunition environment to probe mistakes without risk
  • Turn takeaways into simple, actionable updates to procedures and playbooks

CONFIDENCE. COHESION. MORALE.

Confidence grows when officers solve complex problems together. Creativity and teamwork are encouraged, and yes, training can be fun. “We added the ‘F word’ to training, and the word is ‘fun,’” said Porter (Boca Daily News). That matters for engagement, retention, and performance when it counts. The TAC House gives instructors the tools to build that culture while keeping the focus on officer safety and preparedness.

EXPLORE OUR TAC HOUSE CONFIGURATIONS

SEE LAYOUTS

ONE HOUSE, ALL UNITS

Because the TAC House is modular and reconfigurable, patrol and specialty teams can train on the same scene from different roles, tightening communications and standardizing TTPs across the department.

  • Frequent, short-turn evolutions that fit shift schedules and first-on-scene realities
  • Confidence reps that sharpen initial actions and on-air communication inside a familiar layout
  • CQB work, entry sequencing, and team movement refined in various TAC House, mirroring real floor plans
  • Scenario variations (doors, windows, hall lengths) to test tactics, timing, and containment
  • Robot approaches and tool employment practiced alongside entry teams on the same configurable scene
  • Communication and standoff problem-solving rehearsed before moving to live devices or public spaces
  • Interior scouting, target location, and overwatch angles validated before officers make entry
  • Coordination cues with ground units refined in tight spaces and low-light conditions
four police officers training in action target tac house

Image courtesy of Boca Raton Police Services Department.

ANY SHIFT. ANY WEATHER.

Because Lauren’s House sits indoors, training continues regardless of weather or time. Consistent access supports low-light blocks during daytime and increases the annual number of quality reps. More reps mean stronger decision-making, better team flow, and a steady return on the Foundation’s investment—in line with Action Target’s mission to improve readiness across law enforcement agencies.

Aerial shot of two officers in TAC House at Boca Raton

Image courtesy of Boca Raton Police Services Department.

FAST RESETS. SMARTER SCENARIOS.

Fast resets and flexible floor plans let instructors convert current events into actionable reps, compare approaches, and scale difficulty without losing training time.

  • Walls, doors, and windows reset quickly to keep classes moving and maximize training hours
  • Instructors spend time teaching, not rebuilding sets
  • Small changes like door swing, hallway length, window placement show how tactics affect outcomes
  • Side-by-side comparisons make lessons clear and repeatable
  • Recent incidents become realistic runs, asking “What’s our play here?”
  • Teams test options safely before facing similar calls outside
  • Start simple, then add stressors like time, comms, civilians, and low light
  • Build recognition, speed, and consistency across shifts

HONORING OFFICER LAUREN KRESSE

Naming the facility “Lauren’s House” honors Officer Lauren Kresse, a 20-year Boca Raton Police Department veteran and U.S. Air Force veteran, who passed in January 2024 after a courageous fight with cancer. Colleagues remember her as a steady mentor and consummate professional. Every scenario reset acknowledges her example and the community’s support through the Boca Raton Police Foundation, reaffirming a training culture grounded in service, teamwork, and readiness.

THE BOTTOM LINE

A purpose-built Action Target TAC House connects design, access, and curriculum into a measurable readiness gain for the community Boca Raton PD serves.

  • Adaptable shoot house design aligns training with local terrain and call types
  • Scenario-based training builds faster recognition and better decisions under pressure
  • Simunition-based reps make it safe to probe mistakes and accelerate learning
  • Inter-unit integration produces shared language and smoother operations
  • Reliable access indoors means more reps per year and sustained skill growth
  • Action Target’s mission alignment: Boca Raton PD’s TAC House measurably improves readiness so officers step into the real world better equipped and better prepared.

Source: Boca Daily News, “New Boca Raton Police TAC House Simulates Real-World Challenges.”

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READY TO TAKE YOUR FIRST STEP?

From your first question to your final shot, Action Target is your trusted partner—guiding you every step of the way.

CONTACT YOUR CONSULTANT
A large variation of the Action Target logo icon in white.

Written By: Action Target

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides solutions for indoor and outdoor shooting ranges, modular ranges, shotgun ranges, and shoot houses. As the industry’s broadest end-to-end solution provider, Action Target also offers a comprehensive selection of aftermarket range service including parts, and maintenance programs, rubber berm trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies and targets.

The post Inside “Lauren’s House”: How Boca Raton PD Scales Scenario-Based Training With a Modular TAC House appeared first on Action Target.

]]> Miles Ahead: The Wireless Target Retriever Revolution https://actiontarget.com/at-featured-article/miles-ahead-the-wireless-target-retriever-revolution/ Fri, 29 Aug 2025 21:22:39 +0000 https://actiontargetpr.wpenginepowered.com/?p=40105 While cable‑driven, bus bar carriers are cost-effective and time-tested, today’s most technologically advanced ranges run faster, safer, and smarter with wireless target retrievers.

The post Miles Ahead: The Wireless Target Retriever Revolution appeared first on Action Target.

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Three Action Target Genesis wireless target retrievers set up for three lanes.

Miles Ahead: The Wireless Target Retriever Revolution

While cable‑driven, bus bar carriers are cost-effective and time-tested, today’s most technologically advanced ranges run faster, safer, and smarter with wireless target retrievers—and Action Target is out in front. In recent long‑haul testing, Action Target engineers monitored a Genesis™ carrier for more than 4,000,000 feet (~780 miles) of travel and observed no wear warranting maintenance, no loss of performance or capacity, and zero issues with connection/disconnection or charging. Our next‑gen carriers, capable of 15 ft/s movement speeds, 360‑degree target presentation, and strike detection with cloud connectivity, prove that wireless is revolutionizing the industry, putting it miles ahead of the competition.

Two Genesis wireless target receiver with paper targets attached

ACTION TARGET'S WIRELESS RETRIEVERS

  • The flagship indoor shooting range target system is wireless and cloud‑connected.
  • Features 360° target presentation, lighting, Strike Watch™ shot detection, and SmartRange Axis™ integration for synchronized programs and remote diagnostics.
  • An optional, integrated camera lets shooters confirm hits in real time without recalling the carrier
  • Get the essentials you expect from Genesis in Pilot’s lower‑profile and budget-conscious design.
  • It also is an automated, 360°, wireless target retriever with similar features to the Genesis.
  • The outdoor-ready upgrade of Pilot, engineered for year-round use in above-freezing, inclement weather.
  • It features IP64-rated electronics, a weather-resistant retriever, and an all-weather track.
  • Ideal for remote or extreme-environment ranges worldwide.
Browse our target retriever lineup

WIRELESS RETRIEVER FEATURES (AND WHAT SETS THEM APART)

  • Both the Genesis and Pilot are completely wireless, eliminating the common failure points of exposed drive cables and bus bars that steal lane time and revenue.
  • Dynamic pin/edge/tease behaviors for realistic drills that challenge shooters and keep them coming back.
  • Live views on the control screen—less cease‑fire, and more training.
  • Dimmable white lights and RGB strobes support low‑light scenarios and range rules.
  • Detects carrier hits, warns the shooter, and can auto‑end a session while alerting staff, protecting your equipment.
  • The Genesis and Pilot use 3/8″ AR500 steel for maximum carrier nose protection.
  • Both systems ride a robust, modular track designed for serviceability.
  • The wireless models boasts up to a 15 ft/s travel time.
  • 73-mile battery endurance and auto‑dock charging keep targets moving through a 12-hour day, enhancing customer throughput, satisfaction, and loyalty.
Action Target Genesis model with paper targets attached

CONNECTED ONLINE: ACTION TARGET CAN HELP FROM ANYWHERE

Genesis and Pilot connect to the Action Target cloud for content updates and troubleshooting. The support team can resolve many issues remotely, minimizing outages without dispatching a technician. Range owners receive around-the-clock support via our Technical Support page—just submit a ticket.

SmartRange Axis in use by range operator adjusting settings for lane user.

POWERED BY SMARTRANGE AXIS™

SmartRange AXIS is an Internet of Things (IoT) range management system that centralizes control of your facility. Through SmartRange AXIS Connect™, it links RangeOS with third-party equipment and business tools, like Point of Sale (POS) and Building Management Systems (BMS), so operations and data live in one place.

  • Retriever lanes, target dock & carrier lighting, and ATI-integrated HVAC in one interface.
  • Create program/timed drills and apply permission-based controls by membership or role.
  • Remote access, rapid diagnostics, real-time analytics, and over-the-air updates minimize downtime.
  • Adaptable from compact clubs to expansive training complexes.
Learn more about SmartRange Axis

ANALOG VS. DIGITAL: THE DATA-DRIVEN CASE FOR WIRELESS RETRIEVERS

To uphold Action Target’s dedication to continual testing and improvement, our engineers recently ran an extreme-environment track test. Here’s an overview of their findings:

  • Our engineers logged 4,000,000 ft. of carrier testing.
  • One dual-motor, single-battery wireless retriever alone was tested for 500 miles at 15 ft/s (19,643 out-and-backs or 39,286 accelerations/decelerations) on a 70-ft range.
  • Zero maintenance-worthy wear was observed.
  • Even in typical dust/lead environments, the drive maintained consistent traction, so targets move accurately and repeatably.
  • On a 100-yard track with lights on, a dual-motor, single-battery carrier delivered ~73 miles (646 round trips) in a 12-hour day with intermittent charging between uses.
  • Without charging, expect ~6 miles (54 round trips).
  • Across testing we recorded zero wireless dropouts and zero battery faults, reducing interruptions, refunds, and staff interventions.

Bottom line: Wireless target retrievers are proven—500 miles at 15 ft/s with no maintenance-worthy wear, zero dropouts, and no battery issues—delivering predictable traction and all-day stamina. Paired with easier installs, remote diagnostics, and over-the-air updates via your range management system, it’s clear that industry innovation is going wireless.

Close up shot of a Genesis target retriever displaying its service sticker

ACTION TARGET'S DEDICATION TO CONTINUAL TESTING AND IMPROVEMENT

Action Target backs innovation with continual testing that makes a difference on your line. Four million feet of long-haul trials and a 500-mile endurance run at 15 ft/s, with zero dropouts or battery faults, prove our wireless Genesis™, Pilot™, and outdoor-ready Pilot X™ carriers run fast, safe, and reliably, with 360° presentation, downrange video, training lights, and Strike Watch™ built in. Powered by SmartRange AXIS™, an IoT range management system that links RangeOS with POS/BMS, you get centralized control, remote diagnostics, and over-the-air updates that reduce downtime, increase throughput, and keep your range improving long after install.

READY TO TAKE YOUR FIRST STEP?

From your first question to your final shot, Action Target is your trusted partner—guiding you every step of the way.

CONTACT YOUR CONSULTANT

Share This Article

A large variation of the Action Target logo icon in white.

Written By: Action Target

Action Target is the leading global expert on modern shooting ranges. Since 1986, the company has partnered with thousands of range owners worldwide to design, install and maintain world-class shooting ranges, systems, and equipment for law enforcement, military, educational, commercial, and residential markets. Action Target provides solutions for indoor and outdoor shooting ranges, modular ranges, shotgun ranges, and shoot houses. As the industry’s broadest end-to-end solution provider, Action Target also offers a comprehensive selection of aftermarket range service including parts, and maintenance programs, rubber berm trap cleaning, metals recycling, hazardous waste and filter disposal, and an online store for range supplies and targets.

The post Miles Ahead: The Wireless Target Retriever Revolution appeared first on Action Target.

]]> Action Target Press Release: NSSF Range Retailer Expo 2025 https://actiontarget.com/press-release/action-target-press-release-nssf-range-retailer-expo-2025/ Wed, 18 Jun 2025 18:24:02 +0000 https://actiontargetpr.wpenginepowered.com/?p=37719 Action Target Unveils Cutting-Edge Shooting Range Innovations at NSSF Range Retailer Expo 2025 PROVO, UTAH – July 2025 – Action Target Inc., the global leader in shooting range innovation, is thrilled to debut groundbreaking solutions at the NSSF Range Retailer Expo 2025, the premier event for range retailers and operators. Join us July 16-17, 2025, […]

The post Action Target Press Release: NSSF Range Retailer Expo 2025 appeared first on Action Target.

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Action Target Unveils Cutting-Edge Shooting Range Innovations at NSSF Range Retailer Expo 2025

Indoor shooting range with multiple silhouette paper targets aligned in a row under bright ceiling lights.

PROVO, UTAH – July 2025 – Action Target Inc., the global leader in shooting range innovation, is thrilled to debut groundbreaking solutions at the NSSF Range Retailer Expo 2025, the premier event for range retailers and operators. Join us July 16-17, 2025, at Booth #439 in the Palm Beach County Convention Center, West Palm Beach, Florida, to discover how Action Target is redefining the shooting range experience for commercial shooting ranges.

Action Target’s latest offerings prioritize customization, safety, and profitability, empowering range owners to create engaging, high-performance facilities. From state-of-the-art shooting stalls to revolutionary range management systems and an innovative shotgun range solution, these advancements set new standards for the industry.

“Our cutting-edge solutions at the NSSF Range Retailer Expo 2025 reflect our dedication to transforming shooting ranges into safe, dynamic, and profitable spaces,” said Kevin Tomaszewski, Sr. Vice President & General Manager of Action Target. “We’re excited to showcase innovations that empower range operators to elevate their facilities and delight their customers.”

Discover Game-Changing Range Solutions – NSSF Range Retailer Expo Highlights:

  1. American Series Shooting Stalls: Redefine your range with Action Target’s American Series Shooting Stalls, designed for unmatched safety, comfort, and style. Featuring an extra-deep design, customizable finishes, integrated LED lighting, floor-to-ceiling walls, and built-in muzzle blast barriers, these stalls create a premium shooting experience. Collaborate with our in-house interior decorator to tailor colors, materials, and finishes, ensuring a unique, high-end environment that boosts shooter satisfaction and retention.
  2. GOBO Lighting for Shooting Stalls: Transform lane signage with Action Target’s innovative GOBO lighting system. This cutting-edge projector technology displays vivid, customizable lane numbers and safety instructions directly onto stall surfaces. Durable, energy-efficient, and easily updated, GOBO lighting enhances visibility, safety, and aesthetics, offering a modern alternative to static signs. Available across multiple stall types, it’s a versatile addition to any range.
  3. SmartRange AXIS™ with SmartRange AXIS Connect™: Experience the industry’s most advanced range management software, SmartRange AXIS™. Now featuring SmartRange AXIS Connect™, this solution integrates seamlessly with point-of-sale (POS) systems, enabling two-way communication to streamline operations. Control Action Target equipment directly through your existing POS software via the SRA API, boosting efficiency, productivity, and customer service.
  4. Shotgun Range System: Action Target unveils its revolutionary Shotgun Range System, an indoor clay shooting solution that blends Topgolf-style gamification with cutting-edge technology. Featuring up to 48 customizable throwers, intuitive digital interfaces, glow clay sessions, and spectator screens, this system offers engaging game modes like trap, skeet, and sporting clays. Designed for all skill levels, it maximizes revenue through high capacity, low maintenance, and community events like leagues and corporate retreats.
  5. Advanced Target Systems and Retrievers: Make sure you are miles ahead of your competitors with elevated training and engagement with Action Target’s Genesis and Pilot target retrievers. Equipped with wireless controls and immersive training scenarios, these systems enhance shooter retention and satisfaction for recreational and professional users alike. Come and find out why these are the most robust and reliable retrievers on the market.
  6. Live Demos and Expert Consultations: Visit Booth #439 for live demonstrations of our innovative stalls, target systems, and SmartRange AXIS™ software. Schedule one-on-one consultations with our range design experts to explore tailored solutions for optimizing safety, performance, and profitability.

About Action Target Since 1986, Action Target has been the global leader in shooting range solutions, serving commercial, law enforcement, military, educational, and residential markets. Our comprehensive portfolio includes ballistic shooting stalls, smart target retrievers, reactive steel targets, rubber berm bullet traps, ventilation systems, and the SmartRange AXIS™ control system. Proudly American-made with a 3-year warranty on critical products, we offer maintenance, metals recycling, and an online store for range supplies. Learn more at www.ActionTarget.com.

For more information or to schedule a consultation, visit www.ActionTarget.com or join us at NSSF Range Retailer Expo 2025, Booth #439.

For more information, visit www.ActionTarget.com or connect with us at NSSF Range Retailer 2025, Booth #439.

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]]> Action Target and MT2 Join Forces to Revolutionize Shooting Range Maintenance https://actiontarget.com/corporate-news/action-target-and-mt2-join-forces-to-revolutionize-shooting-range-maintenance/ Fri, 13 Jun 2025 16:50:45 +0000 https://actiontargetpr.wpenginepowered.com/at-featured-article/action-target-and-mt2-join-forces-to-revolutionize-shooting-range-maintenance/ Provo, Utah — June 09, 2025 — Action Target Inc., a global leader in shooting range design and equipment, has partnered with Metals Treatment Technologies (MT2), LLC, the nation’s top provider of lead reclamation and environmental services for shooting ranges. This strategic alliance delivers unparalleled environmental and operational solutions, ensuring shooting ranges operate safely, sustainably, […]

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Provo, Utah — June 09, 2025 — Action Target Inc., a global leader in shooting range design and equipment, has partnered with Metals Treatment Technologies (MT2), LLC, the nation’s top provider of lead reclamation and environmental services for shooting ranges. This strategic alliance delivers unparalleled environmental and operational solutions, ensuring shooting ranges operate safely, sustainably, and in compliance with regulations.

By integrating MT2’s industry-leading expertise in berm trap cleaning and lead reclamation, Action Target now offers a comprehensive suite of services to enhance range performance. This partnership simplifies compliance, reduces environmental risks, and extends the lifespan of ranges, saving operators time and costs.

“We’re thrilled to team up with MT2 to bring cutting-edge environmental solutions to our customers,” said Mike Birch, CEO at Action Target. “This partnership underscores our commitment to safety, sustainability, and excellence in the shooting range industry.”

MT2’s proven processes, backed by over 20 years of experience and successful projects at thousands of ranges nationwide, ensure safe and efficient lead management. “Joining forces with Action Target allows us to elevate the standard of range maintenance,” said Ty Hendrickson, President of MT2. “Together, we’re empowering range operators to focus on what matters most: safe and effective operations.”

This collaboration combines Action Target’s innovative range solutions with MT2’s environmental expertise, creating a seamless experience for range owners and operators across the country.

Learn more about how Action Target and MT2 can enhance your range at www.actiontarget.com or contact our team at services@actiontarget.com.

About Action Target Inc.
Action Target Inc. is a leading provider of shooting range design, equipment, and services, dedicated to advancing safety and performance for law enforcement, military, and commercial ranges worldwide. Visit www.actiontarget.com.

About Metals Treatment Technologies (MT2), LLC
MT2 is the nation’s premier provider of lead reclamation and environmental services for shooting ranges, with a proven track record of ensuring compliance and sustainability. Learn more at mt2.com.

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